Project Background
Guangzhou R&F International Airport integrated logistics park was invested and developed by Guangzhou R&F Properties Co., Ltd. (Stock code at SEHK: 2777). The total investment is around 5 billion RMB. It was situated in the industrial area of Huadu, Guangzhou, which is near to Guangzhou New Baiyuan Airport and Guangzhou Hyundai Commercial Vehicles manufacturing base. It is about 6km to the north of Guangzhou New Baiyuan International Airport, connecting the Beijing-Zhuhai expressway. Having great geographical location, the project covers an area of 1,323,356 square meters while industrial and logistical area covers 823,002 square meters.
Guangzhou R&F Properties Co., Ltd. chose the BPS Global Group to provide professional logistics services for this project.
Marketing Research
First, the Group carried out marketing research regarding the regional economic development, transportation support and government planning in Guangzhou. It conducted analysis on targeted market, future development trend and formulated the direction for project development.
Then, based on the market positioning and demand, the Group designed the conceptual and functional plan. Targeting on major logistics firms, manufacturers, etc, the Group provided solution which includes the storage logistics facilities platform, processing plant and other related facilities.
Project Result
The Group provided R&F Airport integrated logistics project with investment agency and entrusted operations management. Also, it built the high-end logistics platform, attracted clients from all over the world, developed value-adding logistics business and nurtured professionals excelled in operations and management.